That, which is generally being called "love" and is being experienced as such on the level of the personality self is often nothing more that an attraction, fascination or infatuation of the Ego. And since such fancies are bound to lessen with the passing of time and due to the natural changes that are constantly happening within the personal self, in the world around us and in other people, this kind of love is predestined to lessen, flounder or even turn into the opposite at some stage. Therefore, personal love is moody but in some cases can still last for a long time, provided both partners or just one of them is playing this game of mutual self-delusion in way that is balancing out the fluctuations of attraction by putting in a constant effort to distract from the truth of the situation. Still, while such a temporary spell of imagined love is lasting it is a strong positive influence that allows individuals to forget initial dislikes and personal conditionings for some ...